Critique Week 14

So this post is going to have a lot of designs. I totally forgot to add my department designs over the semester, so those will be included here. I will also have my final draft of Global Journalist, as well as the brochure I designed for the "theatre company" I was a part of for my final project in the journalism school's theatre class. 

Response

I am writing this in the final week of classes, and I can't believe it. Two weeks from today I will be starting my new temporary job as a summer communications intern for the city government of Maryland Heights, Missouri. While not all of my work will be design related, I will get the opportunity to design various things for the city, including the city newsletter. The last four years have been a wonderful experience for me, and I want to thank every one of my professors for the help and guidance I have received along the way. Thank you. 

You can't miss... an interesting ad campaign

A post on Alan Formby-Jackson's blog on Visual Editors caught my eye today. He posted the ad campaign that London's Evening Standard just launched in an effort to apologize to its readers for being "complacent, negative, predictable, for losing touch and for taking readers for granted." It caught my eye because of its interesting use of typography. Laurence Green, chairman of the ad agency Fallon, commented that the move is a "massive role of the dice," because "The first rule of advertising is to get noticed and I think this campaign will." I agree with Green that it will be noticed, but I'm not sure the bold way they did it was exactly a right choice. It seems to me that information like that should be discussed with readers through a letter, not an ad campaign. 

This week on UnBeige

Well Shepard Fairey is in the news again... but this time it's for a really cool reason. UnBeige reported yesterday (May 5) that Fairey, along with fellow artist Kenny Scharf, is designing the aesthetic look for two of Lance Armstrong's bikes that Lance will ride in the Giro d'Italia race in Italy this summer. The two bikes, each uniquely designed by each artist, are part of the upcoming Nike-backed "Stages" art show that will benefit Armstrong's Livestrong foundation. While Scharf took a sleek, modern approach, I really love Fairey's approach that pays tribute to Italy's architectural history, according to the blog SuperTouch that provided the first glimpse of these extraordinary bikes. Check them out at SuperTouch!